Overview

Senior Brand Strategist Job at Dentsu Aegis Network – London

Job Title:
Senior Brand Strategist

Job Description:
About Dentsu Creative

Part of Dentsu International, Dentsu Creative is a Global Creative Network that transforms brands and businesses through the power of Modern Creativity. Led by Global Chief Creative Officer Fred Levron, 9,000 experts across the globe work seamlessly together to deliver ideas that Create Culture, Shape Society and Invent the Future. Dentsu Creative was launched in June 2022 to address a client need for simplicity and will be Dentsu International’s sole creative network by the end of 2022.

Role Purpose

Leading development of content strategy for brands for both single and multi-channel programmes. Deliver an audience, channel, cultural and data/performance-led content proposition. Work with insights teams at DDL to create a market-leading suite of insights, tools and processes for clients. Leading innovation within client work and being ahead on the future of content

Key Accountabilities

Content strategy pitches & proposals for clients

Briefs based on audience insights, culture and trends that lead creative

Content propositions for modern creativity built on data, culture and audience

Bespoke research and insights and measurement frameworks

Trends and culture reports and insights

Innovative thinking in content

Person Specification

Previous senior strategy role – both content and brand savvy

Digital marketing qualifications and/or expertise

Understanding of data and analytics and various insight tools and sources

Knowledge of marketplace tools

Hands-on experience developing and managing of content programmes

Media / channel / platform expertise

Curious and collaborative mindset

Presentation in meetings & making recommendations to teams and clients

Working with us

Joining Dentsu Creative, you will be part of a creative network, delivering ideas that are brought alive in new ways. Along the way, you will team up with inspiring people across the world and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers; always learning and always listening to shape ideas, create culture and change behavior. By bringing together the capabilities, experience and relationships of our collective experts, the opportunities for personal growth and development are endless.

We are united by four signature strengths:
Boundless Creativity – Kitsune Fox: In Japanese culture – the Kitsune Fox sees the future. We run towards the future, forever asking: what’s next? Our imagination has no limit. Our clients seek us out because we believe there is no problem we cannot solve with the power of modern creativity.

Intelligent Scale – Ryujin Dragon: The Ryujin Dragon controls the ocean and the tides. We flow the right talent around the right brief in the right moment, wherever it sits in the world. We scale our unique ideas with precision, using intelligent technology to make personal connections with millions around the world.

Obsessive Craft – Orizuru Crane: The Orizuru Crane carries the soul up to paradise. It inspires the most classic and iconic Japanese origami. We elevate the soul of our work with an obsessive focus on craft, nurturing the next-gen craft skills needed to soar in a modern world.

Radical Collaboration – Kohaku Koi: The Koi swim upstream against the tide, united as one. We chart new territory through the power of radical collaboration. We seamlessly connect Creativity, Media and CXM to imagine new solutions at the intersection of craft, data, culture, and innovation.

Our Values

We believe our work can only resonate in the modern world if the people behind it reflect the modern work. We can only be truly relevant when we create a truly inclusive culture where everyone can thrive. That means – we are tough on the work but gentle with each other. We lead with empathy and are always listening and always learning. We support each other, we cheer for each other, we win together. We celebrate difference as the only way to make the work that makes a difference.

#LI-DNI

Location:
London

Brand:
Dentsu Creative

Time Type:
Full time

Contract Type:
Permanent

About the Company

Company: Dentsu Aegis Network –

Company Location:  London

Estimated Salary:

Upload your CV/resume or any other relevant file. Max. file size: 80 MB.

About Dentsu Aegis Network -