Overview

Inbound Marketing Specialist Job in Remote at Uncommon Marketing Works –

Job Description

Job Details

Full-time$55,000 – $58,000 a year41 minutes ago

Benefits

  • Health insurance
  • Flexible schedule
  • Parental leave
  • Paid time off

Qualifications

  • Communication skills
  • MailChimp
  • HubSpot
  • Marketing automation
  • Project management
  • Bachelor’s degree

Full Job Description

Job Description

The Inbound Marketing Specialist is responsible for assisting in managing the client’s marketing automation and email platforms (Hubspot, Marketo, Mailchimp, etc. ) and fully leveraging their capabilities. Working closely with designers, developers, and project managers this role will implement all programmatic and operational initiatives through client platforms. This person will have a strong foundation in marketing automation and will be tasked with creating, implementing, and improving best practices ensuring continual enhancement of digital marketing efforts. The ideal candidate is technical, organized, results-driven has strong attention to detail, and has a passion for digital applications.

PRIMARY RESPONSIBILITIES

  • Responsible for email marketing program development and execution, including segmentation, testing, and deployment and continually evaluate these for improvements
  • Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software
  • Understand and evaluate campaign metrics and distribute campaign performance to the internal teams and client teams
  • Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously
  • Manage marketing automation and email marketing efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
  • Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
  • Support essential marketing operations initiatives for clients such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing

Job Requirements

  • 2-3+ years marketing automation experience in Hubspot
  • Hubspot Certified preferred, but not required
  • Expert knowledge of database management concepts and best practices
  • Must have superior communication skills, both written and verbal
  • Must be highly organized and self-motivated with a sense of urgency
  • Bachelor’s degree in marketing or related field
  • Strong independent project management skills
  • Capable of handling multiple tasks with competing priorities under minimal supervision
  • Able to think critically and exercise independent judgment and discretion
  • Excellent attention to detail

Job Type: Full-time
Pay: $55,000 – $58,000 per year
Benefits: Health and Medical Benefits not offered

Job Type: Full-time

Pay: $55,000.00 – $58,000.00 per year

Benefits:

  • Flexible schedule
  • Paid time off
  • Parental leave
  • Referral program

Schedule:

Supplemental Pay:

Education:

Experience:

  • Marketing Automation: 2 years (Required)
  • Hubspot: 2 years (Required)
  • Marketo: 1 year (Preferred)

Work Location:

Company’s website:

  • uncommonmarketingworks.com

COVID-19 Precaution(s):

  • Remote interview process
  • Virtual meetings

About the Company

Company: Uncommon Marketing Works –

Company Location:  Remote

Estimated Salary:

About Uncommon Marketing Works -