Overview

Digital Marketing Specialist Job in Portland, OR at Chalice Brands Ltd.

Job Description

Company Profile

Chalice Brands Ltd. (“Chalice”) is a premier consumer-driven cannabis company specializing in production, processing, wholesale, distribution, and retail, with twelve dispensaries in Portland, Oregon. The Company is committed to developing a dynamic portfolio built around the recognized brands of Chalice Farms, with a focus on health and wellness. Markets served to include Oregon, California, and Nevada. Chalice Brands Ltd. is a publicly-traded company with shares listed on the Canadian Securities Exchange (“CSE”) under the trading symbol “CHAL.CN” as well as the OTCQB under the trading symbol “CHALF”.

Position Profile

The Digital Marketing Specialist will support the Marketing Department with ongoing project management, online and in-store marketing content brand development, vendor management, and overall marketing projects for Chalice Brands Ltd.

Essential Duties & Responsibilities

  • Communication between all departments, to ensure alignment across teams
  • Project management across creative and brand teams to ensure all tasks are completed on time
  • Create all story content across Chalice Brands Ltd Instagram
  • Canva, User-generated content, reshares, etc.
  • PM Creative Director imagery selection and handoff to copywriter
  • Ability to create a copy in instances where copywriter is unavailable
  • Ability to create IG grids and content when the creative director is unavailable
  • Own all trending hashtag research and use for each campaign
  • Schedule all Instagram posts through Hubspot
  • Respond to all comments, DMs, and other inquiries
  • Own website copy, imagery, and content selection
  • Update weekly specials page daily to reflect all current offerings
  • Creation and analysis of all pop-up campaigns to push sales and traffic
  • Own relationship with texting platform account managers
  • Create all text message content for weekly texts (4-7 texts/week)
  • Report back on the success of campaigns and suggest special changes based on ROI
  • Work with Head of Retail to align on texting, ensure texts are being received and user experience
  • Strategize on re-engaging “cold customers” and win-back campaigns
  • Own all e-mail creation and scheduling from Chalice Brands
  • Image selection, programming, and A/B testing
  • Project manage copywriter to ensure all content has been written for the month
  • Own monthly Investor marketing e-mail and scheduling from Chalice Investor E-mail
  • Monthly wrap-up content and marketing content overview

Supervisory Responsibilities

This position has no supervisory responsibilities

Qualifications

Master’s degree in Marketing or related field preferred Bachelors required
Minimum of 3 years experience in marketing; social media and digital marketing experience required Project Management experience highly desired
Exposure to the Cannabis field preferred
Willingness to work with remote teams
Experience with: Microsoft Suite, Adobe Suite, Photoshop, Instagram, Facebook, Active Campaign
Valid OLCC Marijuana Worker Permit or ability to obtain prior to beginning work at the company Competencies
Displays High Integrity and Honesty
Demonstrates Technical and Professional Expertise
Drives for Results
Develops Others
Collaboration and Teamwork
Practices Self Development
Solves Problems and Analyzes Issues
Champions Change

Powered by JazzHR


Chalice Brands Ltd.

About the Company

Company: Chalice Brands Ltd.

Company Location:  Portland, OR

Estimated Salary:

About Chalice Brands Ltd.