Digital Marketing Sales Advisor Job in Manchester at BT –
There are two things that we want to share with anyone considering joining us.
Firstly, we’ve got big ambitions for our colleagues and the future of the organisation. These include our vision that inclusion and accessibility drive every conversation we have and every decision we make. We want our workforce to fully represent the communities and customers we serve, because a diverse business is a better business. We value every colleague, their diversity and the contribution that they make. When we say you’re welcome at BT, we really mean it.
Secondly, the one thing the pandemic has taught us is that a lot of current and future colleagues, where and when possible, want to embrace hybrid working. Therefore, we are introducing smart working at BT. Smart working means having the flexibility to choose, as a team, how and where you work depending on your team’s deliverables and needs; when you are at your shared core location to connect with others and when not. It may not be for every role, and, as part of the recruitment process, you’ll have the chance to discuss smart working and how it might work for the job you are applying for.
About this role
This is a customer focused digital media sales specialist role with a drive to acquire and onboard new and existing BT customers. As a digital advertising sales specialist, they will understand how to generate and process digital marketing related sales through both inbound and outbound channels such as calls and live chat programs for the BT Digital Marketing Hub. They will also have an understanding of digital marketing and the impact on businesses.
You’ll have the following responsibilities
Attract new clients:
Manage both inbound and outbound list of prospects and build a pipeline of clients to book appointments for demonstrations of the Digital Marketing Hub. Conversations will be used to identify their advertising needs, objectives budgets and target audiences.
Research potential prospects, to gain an understanding of their business and industry and introduce the Digital Marketing Hub as a potential solution to help them with their digital marketing.
Responsible for the building initial customer relationships – establishing valued relationships as trusted sales advisors from the initial sales call which can be followed through to their in-life stage.
Build a strong understanding of targeting parameters through customer conversations, research and insight – developing campaigns with customer top-of-mind.
Manage Performance and Customer Relationship Management system:
Meet sales targets and Key Performance Indicators for customer acquisition and spend value
Report to senior management and participate in quarterly plans
You’ll have the following skills & experience
Industry knowledge – an understanding of various digital media channels including digital channels and best practice across search engine optimisation, pay per click, paid social, programmatic display, mobile and video as well as latest industry trends.
Proactive self-starter – provide insight into latest industry developments and constantly being at the forefront of new techniques, tactics and platforms.
Sales skills – you should be an experienced salesperson with a high level of familiarity with sales strategies to attract and retain accounts. Experience preferred within an agency or client-side marketing environment.
Relationship management – experience in building and maintaining lasting relationships with a wide range of clients, being responsive and accessible to maintain a high level of client satisfaction
Negotiation – skilled negotiator, able to upsell additional products / services that drive profitability while providing a benefit to their clients
Expert stakeholder management skills – work closely with the BT product, sales and marketing teams to plan, deliver and report on collaborative goals
Exceptional communication skills – both written and verbal
Customer and query management skills – excellent knowledge of management methods and techniques, and customer service and problem-solving orientation.
At BT, we entertain, educate, and empower millions of people every single day. We’re a brand built on connecting people – whether that’s friends, family, businesses, or communities. Working here, you’ll receive an attractive salary and a range of competitive benefits, but – more than that – you’ll be joining an ambitious organisation with a culture of togetherness, collaboration, and inclusivity, that takes a genuine and proactive interest in your progress and development. Benefits of working for BT include:
Competitive salary and on-target bonus plan
World-class training and development opportunities
25 days’ annual leave (not including bank holidays)
Discounted broadband, mobile and TV packages
Car allowance (dependent on your role)
Share option and pension scheme programmes
Automatic enrolment into our ‘Sales as Profession’ community
Flexible benefits to fit around you
BT has a key role in British society, fostering change and leading technology innovation. From delivering the Olympics, to supporting the emergency services, to investing more into research than any other UK technology company, we take pride in everything we do – and in the people who work here.
We’re now a global company operating at the forefront of the information age, employing 90,000 people in 180 countries. And we’re on a mission. Guided by our core values of Personal, Simple and Brilliant our goal is to help customers, communities and businesses overcome barriers and release their potential.
So, if you’re interested in the power of potential, why not join us today and release yours? You can read more here about what it’s like to work at BT
How to Apply
It’s easy to apply online; you just need a copy of your up-to-date CV and to follow the step-by step process. Don’t worry if you need to make changes – you’ll have the opportunity to review and edit your work on the final page. We look forward to receiving your application!
About the Company
Company: BT –
Company Location: Manchester