Digital Marketing Executive

Job brief

We are looking for a passionate Digital Marketing Executive to join our growing team in Gallen Hospitality.

About The Role

Key Responsibilities

To manage the groups PR activity ensuring maximum brand visibility

The manage internal communications to ensure transparency and clarity in all marketing activities

To effectively communicate the employer brand and B2B messaging to increase brand awareness

To develop brand affinity through impactful and innovative solutions and consistency for all external communications

To manage the groups B2B collateral ensuring that the sales team have the appropriate tools to drive revenues

To manage the groups influencer marketing ensuring that opportunities are availed of with appropriate ROI to drive the groups awareness and business goals

To monitor the effectiveness of PR and communications campaigns and report to the Head of Marketing, with clear feedback, analysis and plans to move the brand forward

To manage the groups in-hotel promotional activity in line with seasonal requirements to drive revenues across bedrooms, M&E and F&B

To lead all internal promotional events and client hospitality with the aim of driving group brand awareness and developing B2B relations alongside the sales team

Required Criteria

Relevant marketing qualification

2 years Marketing experience in a similar role

Desired Criteria

Graphic Design knowledge a strong advantage

Thorough understanding of social media and digital marketing

Skills Needed

Competitive Analysis, Market Analysis, Marketing, Multi-channel Communications, Sales Metrics & KPI

About The Company

The Gallen Hospitality group is comprised of three 4-star, family-run hotels located in Ballybofey and Gweedore, Co Donegal.

Owned by the Gallen family, the Villa Rose Hotel was established in the year 2000 and is comprised of 57 bedrooms, state of the art spa facility and has been consistently named Ireland’s top hotels in the Tripadvisor Traveller’s choice awards.

In 2016, the Gallen family added Jackson’s Hotel to their offering. With 135 bedrooms, a leisure centre and extensive conference & banqueting facilities the hotel is one of the largest in the region.

In 2021, the family acquired An Chúirt Hotel in Gweedores 66 bedrooms & a health club. An Chúirt is nestled in the beautiful Donegal countryside with the iconic Errigal Mountain as it’s backdrop.

Company Culture

At Gallen Hospitality our culture centers around our people and we focus on their well-being, safety and equality. With over 300 employees, we are a principal hospitality employer in the County. When we take care of our staff, our staff take care of our guests.

WELL-BEING

We believe the role we can play in our employees well-being is one of the most important responsibilities we have as employers.

EQUALITY

We operate an Equal Opportunities Policy. We are proud of how often employees are promoted within the Group.

SAFETY

We have implemented the Failte Ireland Covid 19 Safety charter, operated at the highest level to ensure the safety of our employees.

Company Benefits

We pride ourselves on creating a positive working environment for all our employees, with employee wellbeing, autonomy and supportive management at the core of everything we do.

Vacation, Paid time off, Flexible schedule, Office perks, Employee development programs, Tuition reimbursement, Employee discounts, Gym membership or wellness programs, Free parking, Referral bonus, Open office, Competitive salary, Preferential room rates, Discount on meals purchased , Discount on spa treatments or products, Free meals during shifts, Free parking or Discounted parking

Salary

Not disclosed