Overview

Analytics Implementation Manager Job in Vancouver, BC at Cardinal Path –

Job Description

Company Description

Cardinal Path, part of dentsu, is a leading digital analytics and digital marketing firm focused on delivering insight, understanding and outcomes that create competitive advantage for our clients. We engage at the strategic, business, and technical levels to generate tangible and quantifiable value for our partners. Our clients include brands such as Bridgestone, Johnson and Johnson, Pfizer, Asics and hundreds of others. Cardinal Path’s mission is: To know. To Share. To be our Partners’ competitive advantage. And our company culture reflects the importance of our people’s’ expertise, wellness and happiness in everything we do.

Job Description

At the highest level, this position is responsible for the processes and practices related to implementing analytics for our customers, and the training and mentoring of staff related to these processes and practices. This role also involves client facing consulting responsibilities.

The goal for this role is to ensure Cardinal Path is delivering consistently deployed, high quality, web analytics implementations and other analytics infrastructure; while preparing us to scale by developing and executing on a training and mentoring program for junior members of the team.

Collaborate with other team members to define and refine our processes and practices for performing analytics implementations and other technical services and deploy these with goal of improving quality of key deliverables across projects.

Manage a technical team by utilizing a training program that will allow technical staff to efficiently gain knowledge on performing analytics implementations.

Evaluate business goals and implement document tracking/tagging strategies to measure success

Consulting with clients and/or their agencies on projects requiring web analytics platform selection, implementation, platform remediation, and dashboard development.

Work with client development teams to install, configure & use web analytics services such as Google Analytics, Omniture, WebTrends, and others.

Perform quality assurance tests on tracking implementations

Build, update and deliver weekly and monthly reports, score cards dashboards and key performance reports using Excel and BI tools

Provide best practice consulting services to clients in solving their Web analytics platform strategy and technical needs.

Manage the building, reporting and analysis of A/B and multivariate tests with such tools as Optimizely, Visual website optimizer, Adobe Test&Target, Google content experiments, etc.

Qualifications

Bachelor degree or equivalent

Google Analytics Individual Qualification

Knowledge of Tag Management Solutions such as Google Tag Manger, Dynamic Tag Manager, Ensighten, BrightTag or Tealium

Implementation Certification in either WebTrends or SiteCatalyst

Minimum 3 years on-the-job experience implementing web analytics tools such as Google Analytics, Adobe Analytics, or IBM Coremetrics.

Minimum 4 years experience with web development

Strong understanding of HTML and web protocols

Advanced JavaScript skills

Comfortable presenting findings and providing training on analytics tool usage

Strong English communication skills (written and verbal)

Additional Information

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best.

If you need accommodation during the application or interview process, please contact [email protected] or to begin a conversation about your individual accessibility needs throughout the hiring process.

About the Company

Company: Cardinal Path –

Company Location:  Vancouver, BC

Estimated Salary:

About Cardinal Path -